The Voice Of A Generation

I’m a Celebrity 2018 | Holly Willoughby’s Bush Tucker Trends


While the jungle celebs have been bravely tackling the trials, Holly gets all eleven stars on the fashion front looking incredible and simultaneously effortless night after night. I’m genuinely watching the show every night to see what Holly will wear next. In the hot and humid Australian jungle, she appears flawless with her hair in loose waves and her grand selection of fashionable hiker boots which are very jungle appropriate.


The 37-year-old mum of three is normally known for her show stopping outfits on This Morning which she posts on her Instagram daily often causing many items to sell out. However, on I’m a Celeb Holly seems to have opted for a cooler and more youthful look, far more risqué than her day time TV apparel. Holly’s stylist Angie Smith told the Telegraph that she has prepared forty ensembles for the presenter, “We wanted the look to be fun but practical. Holly has to walk across bridges and run down hills to camp, so heels are out. The approach is very different to Holly’s This Morning wardrobe.”


So far Holly has donned various fashionable numbers, here are some my favs:

Hollie in an exotic dress by Ibiza born brand, De La Vali and Danish brand of the moment Ganni, boots.

Holly wearing one of my favourite labels right now, a Rixo London dress and totally affordable Topshop boots.

By far Holly’s most casual jungle look, a cute Rag & Bone tee, J.Crew jeans, Topshop boots and topped off with a Rixo London neck scarf.

One of her numerous leggy looks on the show, Holly wears a Zadig et Voltaire blouse, Ganni skirt and Golden Goose cow-gal boots, a bold statement but I’m loving it.

Dress by Aussie brand Auguste and boots by classic British label Grenson.


Although we all miss Ant, Holly has been doing a fantastic job filling in his shoes and making the role her own with constant playful banter between her and co-host Dec. If you are as obsessed with Holly as I am you must follow her on Instagram to see her visual diary of fab outfits. And make sure tune in to I’m a Celeb to see what’s to come from Holly’s wonderful wardrobe.


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